ABOUT US

Born and raised in Dayton, Ohio, Aaron Williams, better known as Dr. Fadem’Up,  turned his passion for barbering into a respected career built on talent, creativity, and culture. Starting at a young age, he mastered the craft of cutting hair and grew into a celebrity barber, educator, artist, creative visionary, and entrepreneur.

Known for his precision, style, and dedication to the barber industry, Dr. Fadem’Up has traveled across the country sharing his skills, teaching the next generation of barbers, and building a brand that represents confidence, creativity, and authenticity.

This store was created as an extension of his vision…combining art, fashion, barber culture, and lifestyle into one brand. From exclusive apparel to barber essentials and merchandise, every product reflects the passion behind the movement.

More than a brand, it’s a lifestyle!